transparent Image logo
🔥 Clearance Sale 50% off on Rugs & Home Decor | Call 1-877-784-4663
Our Story

Since 1995

Our Story

For 30 years, we've defined luxury living with timeless design and unmatched craftsmanship.

30+

Years of Excellence

5

Showroom Locations

25K+

Happy Customers

100+

Global Partners

Where It All Began

Founded in 1995 by passionate interior design enthusiasts, our company started as a small showroom in Asheville, North Carolina. What began as a dream to share beautiful, handcrafted rugs with local homeowners has grown into one of the region's most trusted names in luxury home furnishings.

Our founding story

The Vision

Our founders recognized a gap in the market for truly exceptional home furnishings. They envisioned spaces where customers could experience luxury in an intimate, personalized setting – far from the impersonal big-box retail experience.

This vision drove us to establish direct relationships with artisans and manufacturers worldwide, ensuring we could offer authentic, high-quality pieces at fair prices while maintaining the personal touch that makes each customer's journey special.

Our Expansion

Growing from a single showroom to five locations across North and South Carolina.

1995

The Beginning: Asheville, NC

Our first showroom opened in the beautiful mountain city of Asheville, specializing in handwoven rugs and traditional furniture.

1998

Expansion to Gaffney, SC

Opened our second location in Gaffney, South Carolina, bringing luxury home furnishings to the Palmetto State.

2010

Kannapolis, NC

Established our flagship location in Kannapolis, featuring our largest showroom and most comprehensive collection.

2018

Pineville, NC

Opened in the Charlotte metro area, bringing our premium collections closer to North Carolina's largest city.

2020

Raleigh, NC

Expanded to North Carolina's capital city, completing our comprehensive coverage of the state's major metropolitan areas.

Our Values

The principles that guide everything we do and shape every customer interaction.

Passion for Quality

We're passionate about sourcing and curating only the finest home furnishings, ensuring every piece meets our exacting standards for craftsmanship and durability.

Customer-Centric Service

Every customer is unique, and we tailor our approach to understand and fulfill their specific needs, preferences, and lifestyle requirements.

Excellence in Everything

From our showroom presentation to our delivery service, we strive for excellence in every touchpoint of the customer experience.

Creating Homes, Not Houses

We believe in the transformative power of beautiful interiors to create spaces that truly reflect our customers' personalities and enhance their daily lives.

Design Innovation

We stay ahead of design trends while respecting timeless aesthetics, offering both cutting-edge contemporary pieces and classic designs.

Global Responsibility

We partner with manufacturers who share our commitment to ethical production, fair labor practices, and environmental sustainability.

Weaving a Rug & Home Masterpiece

"No other art form has survived centuries and centuries."

Rug & Home is proud to be supporting the ancient art form of rug weaving, which has survived through the centuries. This incredible art form produces the magnificent masterpieces that we offer to our customers. It is still done the same way that it was done 2500-3000 years ago.

Every rug that goes into Rug & Home's showrooms is hand selected and inspected by our buyers. Many of these rugs are brought to you exclusively, directly from the weavers who hand make them.

⚒️

Traditional Process

No automation - everything done by hand including spinning yarns, dyeing, knotting, and washing

📐

9x12 Rug Statistics

3 million hand-tied knots with 150 knots per square inch

Time Investment

Four weavers working close to six months to complete one rug

Quality Promise

Every piece personally selected and inspected by our buying team